If you are looking for clients for your design and development freelancing business then social media is the finest place for you for average reach potential clients. At the lowest cost by investing reasonable investment of time.
This article will describe all the steps that will help you to make social media helpful for your freelancing business.
1. Take a long-term view.
Although social media is the finest way to increase exposure and get clients for your business. It will take time to achieve constant success.
By reading this article with frequent effort and a longtime approach social will become a part of your business.
Now you have to long-term focus it does not mean you won’t pick up SOME CLIENTS QUICKLY. Don’t make your goal to get client quicker make your goal to have a strong presence on social media that produce a constant flow of leads and take some time to get the point.
The key to success is not to be discouraged. If you are not getting fast results, just be patience and you will be able to make social media an important part of your business.
2. Set a specific time for social media Networking.
To get success in social media you have to invest some inthe social media platform that you are using.
The biggest challenge is that to manage time because it will suck your endless time if you are not careful.
So, it is important to set time for social media don’t waste to spend all time on it.
My recommendation is to a specific time and sticks to it. That ensures that you are active and constantly working to grow your presence it also helps to avoid spending too much time on it.
The exact amount to social media can vary but I will suggest you give 40 to 50 minutesper day that is a general rule of thumb that will contribute actively that is not too much which will prevent you from DOING OTHER WORK.
3. Present an attractive image
Some social media platforms allowyou to create a profile and upload images and icons I will prefer you to upload images according to your images to your social media platforms that you are using.
- Using the same handle or profile name (if it’s available)
- Using the same image or icon
- Using the same or a similar image for the header of your profile page
- Using the same tagline.
4. Focus on a single platform
Although using several platforms is good it will help you to become active on all and provide you with different types of traffic, I will recommend you to use more than one account but focus on a single platform.
For Example, if you think Facebook is the best platform for you then spend more dedicated time on it to increase your traffic on your page or connect to relevant Facebook groups.
5. Contribute to community
To have success with social media you need to contribute to the community users. Most people looking to promote their services and products. Start following them provide them solutions to their problems don’t post too many scamming comments like inbox now or check inbox for solution t looks too unprofessional just provide your brief introduction in a few lines and provide them their solution in comments don’t ask them to come inbox until the ask you for it.
Make an effort to get involved in conversations and connect with other users before you try to gain anything.
6. Use Blog
A blog is very valuable to promote your services Don’t post articles in which you are pushing people to your services just create attractive blogs provide them solutions and this will increase your website traffic.
Add a services page to your website and in return, your clients will be attracted to you automatically.
7. Showcase your work
The majority of your interaction and activity on a social network should involve communicatingwith others try to give exposure to your work.
You can also showcase the best work on your social media profile. Or announce project completion as you go. Anytime you can share from the profile link of your services and contact page to give potential to your client’s to get in touch with you.
8. Be Approachable
Make it easier for people to get in touch with you, more success you will have with social media.
All your social media profiles are connected to your portfolio website and make your contact information super easy for them to contact you.
Make sure to activate all the notifications of accounts and try to respond to them on time don’t miss valuable opportunities because you don’t see a message.
Another way to make yourself approachable create an away message in which you can simply encourage people to contact you.
9. Run Specials and Promos
Another way to increase your business through social media is to create special offers and run limited-time deals. For example, you can post promos on your social media platforms like 20% off to projects booked this month or something similar to it.
You can also post a giveaway of little services this will increase your approach to people, for example, a person get free logo who will share your page or tag his friend or something like this that thing will increase you the social appearance and you will achieve more traffic.
10. Paying For Adds
Paying for ads is the best way to get more traffic but I will not suggest you start.
One main reason is social media is a great platform to find a client for free but some platforms allow you to run paid ads to increase your exposure.
I recommended to stated for free and after getting some experience invest a little budget for advertising your business
Make things easy for people by doing this you will get benefits in a way that you haven’t imagined in your life.